When you think of fresh ideas and company growth, you would be spot on to think of Francisco, CeleBreak’s Growth Manager. He is a true master of his craft who brings a wealth of knowledge and fresh ideas to the CeleBreak team. He joined us in December of 2021 and works to continuously implement and oversee various projects on a city and company-wide scale.

Fran was born in Montevideo where he grew up and currently resides.. As a young man in Uruguay Fran naturally grew up surrounded by football and became a passionate fan and player from a very young age. Finding the perfect balance between his studies and football, he played in minor leagues throughout his youth and eventually went on to play for his University’s team.

On and off the field Fran is a very dynamic player and a visionary with his execution. On the field he’s adaptable, focused, committed and selfless. Off the field and in his professional and personal life he embodies these same traits. Fran enjoys playing football every opportunity he gets showcasing as left midfielder, his favorite position to play, or as second striker as he’s no stranger to scoring goals, though for him it’s always more about the love of the game. As he says, “I’d rather play in a beautiful, fun way and lose than playing in a horrible way and win.” Fairplay is the name of the game for him.

Aside from being a lifelong footballer, as you can imagine, Fran has been a huge fan of Club Atlético Peñarol since as far back as he can remember. Even from childhood he would attend and cheer on his favorite club every chance that he would get. His fondest memory as a fan was getting the amazing opportunity to attend the Copa Libertadores final match in 2011 where Peñarol faced off against Santos FC, feeling the palpable energy of the crowd and his fellow fans! 

Fran is quite the outgoing and positive guy who always looks to turn problems into opportunities. In his free time, Fran likes to partake in quite a few activities as being still, physically or mentally, isn’t necessarily his thing. Though he really enjoys playing football every chance he gets, he also is an avid succulent gardener with quite the collection to his name as well as reading, and playing Fortnite. Finding a balance between his personal and professional life are very important and contribute to his continued success within our team.

Amidst CeleBreak’s recent and continued growth, Fran was contacted and presented with what he calls a dream job, having the chance to combine marketing with football and numbers, three things that he is very passionate about. While scouting for new talent, Fran stood out to our team immediately and Daniel Foth, CeleBreak’s CEO and Cofounder, didn’t hesitate to get in contact to discuss the possibility of collaborating together. After falling in love with the concept, the community, the culture and the potential to help grow the CeleBreak community, Fran decided to come onboard and we couldn’t be happier to have him as our Growth Manager.